AND   EINSTEIN    DID  NOT  NEED  TO
For, MAMMON  PLANNING   WAS   NOT  IN  HIS  SOUL  nor  DNA ,
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Times of India
Physicist Stephen Hawking to trademark his name
Times of India - ‎18 hours ago‎
"It's a personal matter for Stephen Hawking, it is not a university issue, but he has taken measures to protect his name and the success it has bought," said a spokesman for Cambridge University, where Hawking is director of research at the Department 
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30/03/2015